Roca Group Spreads Wings to Indonesia

Media Indonesia, Jakarta - Brand Roca is a sanitary company that focuses on equipment and solutions for bathrooms. Right this year, Roca has turned a century old in the global sanitary industry, and has been present in 170 markets around the world. 

Roca has also begun to spread its wings to the Asian continent, starting from Hong Kong to Indonesia. Roca sees the Indonesian market as an important market that can provide new opportunities to continue to grow. 

Roca immediately started the industrial and commercial implementation plan in this country through two distributors of Indonesia's building materials industry, namely PT Aditya Sarana Graha and PT. Suryaprabha Jatisatya. The plan includes opening an office in Jakarta, and commercial activities which include three main distribution channels, namely: the traditional, modern, and project sectors. This effort was made to reach the target of 2,700 points of sale, as well as the opening of the showroom going forward. 

Currently, Roca is building a Vitreous China production plant in Griya Idola Industrial Park, Cikupa, Tangerang, Banten, which is about 40 kilometers from Jakarta. The plant will produce around 650,000 vitreous per year and absorb a lot of workers. 

With the existence of the factory, Roca is sure to have a positive impact on economic development and the lives of residents in the area around the factory. The construction of the factory on an area of ​​74,000 m2 is planned to be completed in July 1 2018 and will start operating in the second half of 2018.